aarahee is a shoe and accessories label focusing on refining silhouettes of classic styles. Crafting elevated pieces of everyday life, styles are injected with a subtle accent of sophisticated design. Exploring an unconventional approach to create distinctive styles, aarahee aims to focus on comfort and sensibility based on quality materials.

aarahee offers minimal and seasonless styles that are produced in a small atelier in Seoul. Valuing small-scale production, each pair is crafted with care by local shoemakers in a shoe manufacture district, Seongsu.

aarahee was founded by Heera Cho who was born in Seoul and trained at Cordwainers in London. She has gained experience working for Hussein Chalayan, Céline, Charlotte Olympia and Stella McCartney before launching her label in 2020. Now based in Seoul, she represents the brand aarahee that reflects her design philosophy to explore the strength of natural elegance with a simplistic ease.